23 Oct , InterContinental Cairo Citystars

Strategic Thinking .

Best Practices to Achieve Growth During the Time of the Crisis

Growth vs. Crisis

Strategic Thinking conference “Growth vs. Crisis” is organized to discuss the best practices to achieve growth during the economic and financial crisis and building a successful business model.

The conference will address many other important topics such as organizations’ strategic transformations and innovative marketing strategies.

It will also highlight means of improving your strategic thinking and exiting your comfort zone. Thus, allowing you to develop market and business partnerships and validate or change your perspectives.

Furthermore, the conference will discuss means of creating an accurate forecast and setting KPIs for your business, in addition to exploring how to prevent and be best prepared for a crisis before it strikes, rather than being reactive to changes after they occur.

Strategic Thinking conference will put forth ideas to develop the perfect communication plan to avoid crises, in addition to presenting crisis management techniques.

Strategic Thinking Conference connects you with thought leaders, investors, executives, entrepreneurs, experts, government representatives and SMEs owners and provides a global sharing of knowledge and expertise as well.

At the end of the day, we’ll make sure you leave with knowledge, connections, a positive feedback and an unforgettable experience.


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CEO and Founder of Optimistic Spark

Chairman of Al Benaa Al Ma’refy Group

Co-founder and Managing Director of HRD Global

Chief Sustainable Development Officer - SEKEM

Senior Manager of Training & Development in E-Finance

Managing Partner - KCC Egypt

IMC Professor of Practice, and Senior Executive Consultant

Head of market research and marketing at EDGE for training and consultancy

Regional Vice President for COPC Inc. in MENA region

Owner and General Manager of Twin Capital Investment Group

Chief Operating Officer of Egyptian Media Group


Mr. Yasser Shaker

post 01

Sheikh Youssef Khalawi

post 02

Dr. Yasmeen Musallam


Maximilian Abouleish-Boes

post 04

Dr. Khaled Wahba

post 05

Dr. Hesham AbdelHamid

post 06

Mr. Hisham Serry

post 07

Dr. Dina El-Kayaly

post 010

Mr. Mustafa Adel

post 013



  • 8:00 am
  • 9:30 am
Keynote Speech

Converting business challenges into solutions using positive mindset approach

  • 9:30 am
  • 9:45 am

The stability of family business “Between reality and imagination”

  • 9:45 am
  • 10:30 am

Crises management and successful business model

  • 10:30 am
  • 11:00 pm

The business model life cycle, its continuity and how it contributes to achieving growth

  • 11:00 am
  • 11:15 am

Surviving a crisis: Think proactively, Think systems

  • 11:15 am
  • 12:00 pm

Coffee Break

  • 12:00 pm
  • 12:30 pm

Global Strategy Practice

  • 12:30 pm
  • 1:00 pm

Strategic Thinker mindset and means of improving your strategic thinking

  • 1:00 pm
  • 1:30 pm

Organizations’ strategic transformations

  • 1:30 pm
  • 2:00 pm

Marketing strategies and Integrated Marketing Communications

  • 2:00 pm
  • 2:45 pm

Innovation-lead growth, R&D and how to create an accurate forecast and set KPIs for your business?

  • 2:45 pm
  • 3:15 pm

Coffee Break

  • 3:15 pm
  • 3:45 pm

How to create customer value and profit to survive amid unstable economic conditions

  • 3:45 pm
  • 4:00 pm

Means of developing an effective communication plan to prevent crisis

  • 4:00 pm
  • 4:15 pm

How to create, collaborate and succeed in the sharing economy

  • 4:15 pm
  • 4:30 pm

Closing Remarks

  • 4:30 pm
  • 5:00 pm


  • 5:00 pm
  • 6:00 pm

Why you should attend ?


from local regional and international speakers how to develop a well-tailored business model and communication plan with matching KPIs.


new areas in your mind by acquiring new experiences and expertise for your business.


how to achieve growth amid an economic crisis, and how to build a successful business model amid unstable economic conditions.


the power to apply best strategies to drive your business toward success and avoid consequences of crises.


with CEOs, entrepreneurs, SMEs owners and other business leaders for future business projects.

Who you will meet ?

CEOs of private and public sector companies
Egyptian, Arab and Foreign experts
Government Representatives
SMEs owners
Public Relations Agencies’ representatives
Communication and Marketing Directors
Consultants and advisors
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Contact Us


38 El-Kawthar,Mohandeseen, Giza


+2 37480489